Digital Marketing: the 3 biggest issues small business owners face

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If I were to ask you what the biggest issue is that you face when it comes to running your business, what would you say?

  • Cashflow?

  • What to do with the kids during school holidays?

  • Finding a dedicated space to work from that doesn’t include the dining room table?

If any or all of the above are stumbling blocks that you face while trying to grow your empire, I can tell you that you are absolutely not alone!

Did you know?

2/3 of all businesses survive at least two years

1/2 of all businesses survive at least five years

and 1/3 of all businesses will survive at least 10 years

And that’s because these issues can really hamper a business’ ability to grow and thrive. The statistics are sobering at best: being a business owner is one of the toughest jobs available. You were 5376 hats and the buck stops with you.

I chat to small business owners on a very regular basis and when we chat about their digital marketing in particular, the same 3 issues keep cropping up:

  • They don’t have the time to get it all done: their to do list of 6456 things is already bursting at the seams - add in social media to all of that? Not gonna happen

  • They have no idea how it works, where to start, why they need to do it, if it’s even worth it to begin with - they simply have no clue about digital marketing

  • They couldn’t be less interested in it: social media is not their bag, spending hours on Mailchimp trying to make a newsletter look pretty & engaging, writing blog posts? No thank you

Digital Marketing is one of the most cost-effective ways of building and growing your business, so these 3 stumbling blocks are standing in your way to really step changing your business’ upward trajectory.

Luckily, there’s a heap of solutions available to you which I’m going to share with you over the next 2 weeks!

What’s your biggest stumbling block when it comes to your business growth & digital marketing? Share it with me below.

Image shot & styled for Alice Berry Designs