MARKETING, DESIGN + PHOTOGRAPHY INSIGHTS FOR NZ BUSINESSES.
Welcome to the Shout + Co. journal. As an Auckland-based creative agency, we share our latest tips, behind-the-scenes projects and expert advice to help you grow your brand. Browse our articles below covering everything from custom web design and SEO, to commercial photography and social media strategy.
Website Red Flags: Is Your Site Scaring Customers Away?
You’ve spent months perfecting your product. Your Instagram feed is a curated masterpiece. You’re finally driving traffic to your site but the sales just aren’t happening. If your bounce rate is high and your ADD TO CART button is feeling lonely, it might not be your product that’s the problem - it might be your digital storefront.
Are your website images web-ready?
Images are a crucial element of any website: without them, your website simply wouldn’t be able to do its job effectively.
And yet as crucial as they are, it’s unfortunately not just a case of choosing an image and loading it onto your site: there’s a bit of work that needs to be done in the backend of the process to ensure the imagery you use is web-ready. Unoptimised images can harm your site’s performance, leading to slower load times and frustrated users…
Website Fundamentals
Creating a new website (or updating an existing one) can be an exciting (albeit daunting) task. And to celebrate the refresh of Shout + Co.’s own website, we thought we’d share with you the technical fundamentals that need to be in place in order for your website to be as effective and responsive as possible.
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